Own Idea and My Pitch

I plan to research about diet coke and watch other adverts to get an idea of what type of advert to intend to create. I watched this diet coke commercial http://www.youtube.com/watch?v=0cNgwoAl2SM

My Advertisement idea is that there are 4 women all friends getting ready to go on a night out they all get dressed up and phone for a taxi to get into town. The taxi picks them up and takes them to the club. They arrive at the club walk in and head for the bar. They get to the bar and the bar man asks what alcohol beverage he can get them, he is shocked when they turn around and ask for 4 diet cokes with lemon and ice. My target audience will be women age 18-44.

My Pitch

My idea is 4 women that are all friends are getting ready for a night out in town, they catch a taxi to the club they are going to and they walk in and up to the bar. The barman asks what alcohol beverage he can get them, they ask for 4 diet cokes and the barman laughs. The target audience is women.